Project Description
#ConfidentlyMe Body Positivity Campaign
This project was aimed at ending the body-shaming culture in Guyana, and to promote self-love by boosting confidence and acceptance of one’s physical appearance while dismantling society’s idolized body when the fact is everybody has a good body. It also highlighted the importance of being healthy and taking care of self since being underweight or overweight are conditions that affect one’s health. The social media and “Adventurer in the street” campaign allowed the general public to actively participate by sending positive messages about their bodies.